AR logo white S

Alina Korotovskaia

A creative problem solver, specializing in visual design, facilitation, gamification and UI/UX. Her approach is characterized by a structural mindset, complemented by creativity and empathy in everything she does.

key expertise

Structure and creativity

Her academic background equips her to tackle challenges from diverse angles through critical thinking. And extensive work experience enriches her with branding proficiency, information architecture expertise, project management skills, design thinking, innovation, knowledge of industry trends, and a strong user-centered focus. As an enthusiastic and dedicated professional in the ever-evolving world of digitalization, she never stops exploring and learning to advance her expertise.

Visual Design​

Art and science of arranging visual elements to create aesthetically pleasing and effective communication. Aims to enhance the visual appeal, clarity, and impact of a design or visual communication piece.​


Involves optimization of user’s journey and interaction with a digital product. UX design aims to create a seamless, enjoyable, and efficient experience for users.

Social Media

Effectively using online platforms to engage, connect, and communicate with an audience. It includes content creation, community management, and understanding platform-specific strategies to build and maintain an online presence.


Gamification is the use of game elements and design principles in non-gaming contexts, such as education, marketing, community engagement, to motivate and engage individuals and achieve specific goals.


Empathize, Design, Innovate

Alina is a Finnish Lapland based expert, crafting seamless experiences with a structural mind and creative soul.